Make it rAIn

Make it rAIn

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Would you trust AI with your money?
The correct division of labour between sales and marketing
Sep 30 • Kerushan Govender
Nobody Wakes Up Wanting Your Product
Where customers actually come from
Sep 22 • Kerushan Govender
The Fastest Kitchen in an Empty Restaurant
What my own research revealed about where the AI money is actually going
Sep 8 • Kerushan Govender
Why You Take Your Friend’s Advice
What it really means when someone gets you
Sep 1 • Kerushan Govender

August 2026

Could Harvard and MIT be wrong?
How even the brightest minds are using AI for the wrong job
Aug 24 • Kerushan Govender
The One Thing AI Will Never Take From You
The gaping hole in the doomsday theory
Aug 17 • Kerushan Govender

July 2026

How do you flap your wings?
Why staying in one place is the expensive choice
Jul 28 • Kerushan Govender
The Automation of Ignorance
AI will agree with you all day. Your market will not.
Jul 15 • Kerushan Govender

June 2026

Revitalising the Winning Spirit
What I brought home from Redmond
Jun 25 • Kerushan Govender

May 2026

Stop Singing for Your Supper
Go where you're needed instead
May 5 • Kerushan Govender

April 2026

Does Your Content Sound Like a Brochure?
Nine years ago, not long after I started Blacfox, I approached a good friend who happened to be the CEO of a fast-growing managed security services…
Apr 14 • Kerushan Govender
Know When to Let Go
Holding on isn't always holding it together
Apr 3 • Kerushan Govender
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