The Heart of Make it rAIn

A reflection on my voice and mission to ignite your entrepreneurial plunge

First off, my sincere apologies. Yesterday was Tuesday, and for the first time since launching Make it rAIn early this year, I missed our standing appointment. I’ve committed to delivering value every week, and I take that pledge seriously.

Instead of rushing out something half-baked, I chose to pause and sharpen my axe, as the old saying goes.

I’ve been reflecting deeply on my voice, why it matters, and what this space truly stands for. Today, I want to share that reflection with you, not as a self-focused monologue, but as a reminder of our shared journey toward economic freedom through honest trade.

If you’re here, it’s because you’re a rainmaker: someone under revenue pressure, ready to turn it into flow. Let’s reaffirm what Make it rAIn is about and why it exists for you.

At its core, this newsletter (and the broader platform) is a thrust toward self-determination. I believe people achieve freedom through honest trade, unlocking creative power, personal pride, and dignity. Commerce, done honestly, creatively, and intentionally, is one of the most powerful forces for good in the world.

It’s not about handouts or waiting for the system to save you; it’s about producing value, exchanging it fairly, and reaping the rewards that fuel your independence. I’ve seen too many talented individuals held back by dependency, whether on some hidden form of welfare, entitlement mindsets, or false narratives that normalise receiving without giving. I stand against those subtle traps, echoing Margaret Thatcher’s conviction that there’s no such thing as entitlement, only earned success. I champion a “get up and go” attitude: income follows production, and value begets value.

This isn’t just philosophy. It’s the foundation of everything I share here. My own journey underscores it. I started in corporate leadership at Microsoft, honing skills in sales, product marketing and strategy, simplifying complex value propositions to drive growth. But I hit the limits of that world. My influence felt capped, my decisions impacting a unit rather than millions.

So, I took the plunge into entrepreneurship, founding Blacfox, a B2B growth agency where we help tech companies discover and share their value through positioning and messaging frameworks. It’s been my lab: developing “growth recipes,” building teams to execute them, and validating approaches that scale impact.

What sets this space apart is my commitment to authenticity: I teach only what I’ve done. Like a chef who only shares recipes proven in their own kitchen, every insight here comes from the fire of my ventures. I’m no armchair theorist or motivational hype machine.

You could call me an entrepreneurship evangelist, using my skills as a:

• a marketer and seller who has mastered positioning to close deals;

• a technologist (self-taught coder since 16) deploying AI for hyper-productivity and seamless customer experiences; and

• a communicator who perceives nuances, decodes root problems, and simplifies complexity to speak directly into your reality, inspiring you to act.

These strengths aren’t separate; they interweave. My marketing flair and tech savvy fuel the business “labs,” while my educator’s voice amplifies the validated lessons through Make it rAIn.

So, what’s in it for you? If you’re an entrepreneur, seller, or executive carrying revenue targets, this is your toolkit for turning pressure into prosperity. I shatter self-limiting beliefs, the biggest hurdle to entrepreneurship, pushing you off the ledge to soar. That means mindset shifts to overcome fears of failure or inconsistency, reminding you that trading your ware (your skills, products, or services) is the path to dignity and independence.

No more waiting for get-rich-quick fantasies or speculative schemes; I focus on the real economy, where sales and marketing are life skills for freedom. You’ll get practical methods: how to leverage AI to systemise your operations for max output, craft compelling positioning using frameworks like McCarthy’s (context, competition, company, customers, segmentation, positioning and the 4Ps), and organise yourself to produce more with less. For instance, in Blacfox, we’ve learned precisely where gen-AI use is valuable and where it is fatal. I’ll break that down here, step by step, so you can apply it with ease.

But it’s deeper than tactics. I want you to see the opportunity: to get independent and be okay, providing for yourself and your family through your own efforts. This is about expansion, overcoming adversity, mastering your destiny, and achieving agency without financial reliance on others. In a world of noise and distractions, Make it rAIn cuts through with no-fluff, results-driven content.

Whether through my book (Age of Agency), soon-to-be-released podcast, online courses on AI, or these newsletters, the goal is to equip you to fly. Subscribers have shared stories of landing better jobs, starting small businesses, or transforming their revenue approach after applying these insights. That’s the measure of success, not vanity metrics.

As I sharpen my axe, this reflection reminds me (and hopefully you) why we’re here: to build a community of rainmakers who reject dependency and embrace merit-based prosperity. I’m not just talking economic policy or shaming systems, though I’ll critique insidious systems when they hinder trade. The bulk is about you: shattering those internal barriers, getting you entrepreneurial, and providing the methods to organise, market, and soar. AI makes it easier than ever, lowering barriers to entry, amplifying your gifts, so let’s harness it together.

Thank you for your patience with this delayed post. I’m recommitted to our Tuesday rhythm, fuelled by this clarity. If this resonates, share your own plunge story in the comments, let’s inspire each other.

Let’s make it rAIn, KG